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Showing posts with the label Tinder premium

Tinder to launch a ‘high-end’ membership with limited availability

  Tinder is gearing up to launch a new "high-end" membership later this fall, along with a product refresh designed to better cater to Gen Z users. This information was revealed by Match Group, Tinder's parent company, during its Q2 2023 earnings release. The new Tinder membership, confirmed by Tinder's Chief Product Officer, Mark Van Ryswyk, was previously referred to as "Tinder Vault" and is expected to cost around $500 per month. The idea for this premium offering came from Match Group's acquisition of The League, a high-end dating app that could cost users up to $1,000 per week. The success of such premium services suggests that there is a market of users willing to pay for top-quality matches and experiences that can lead to meaningful relationships. However, it's important to note that the new Tinder membership will be technology-driven and won't rely on human matchmakers. While specific details about the new membership were not disclosed i...